Falling for the sunk cost fallacy leads to emotional bias, poor decision-making, and worse outcomes. Join me this week as I help you identify this fallacy and – more importantly – help you overcome this challenge for better decision-making.
This discussion will help you:
- Learn what the sunk cost fallacy is
- See how emotional bias can lead to poor decisions
- Develop a decision-making process that overcomes the sunk cost fallacy
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Links Mentioned in this Episode:
Why are we likely to continue with an investment even if it would be rational to give it up?
How to Overcome the “Sunk Cost Fallacy” Mindset